Samsung Brings Art Basel Paris 2025 Collection to Its Art Store

Samsung continues to expand its Art Store, bringing the experience of an art gallery directly into your home. The company recently launched a new collection of 22 masterpieces from galleries exhibiting at Art Basel Paris 2025. This new collection highlights artists from around the world who are redefining how contemporary art reflects global culture today.
Samsung expands Art Store with 22 masterpieces from Art Basel
Samsung will display the latest collection at Art Basel Paris 2025, running from October 24 to 26, 2025. Visitors can enjoy the 22 selected artworks at a bespoke Samsung booth through Samsung Art TVs. Furthermore, the company will also feature Seundja Rhee, a Korean artist who built her career in Paris.
Several artists from Africa, Asia, Europe, and Latin America are part of this collection. For example, Pascale Marthine Tayou’s Dreams in Giza explores themes of migration, hybridity, and cultural exchange. Ludovic Nkoth’s work, such as The Wait and A Day’s Weight, defines the struggles of belonging and diaspora with striking emotional intensity. Other artists, including Tanja Nis-Hansen, Miao Ying, and Robert Brambora, show the diversity of perspectives shaping art today.

“This collection is about the present moment of art,” says Daria Greene, Head of Content and Curation for Samsung Art Store. “Samsung Art Store continues to expand not only in scale but in perspective, with Art Basel highlighting the vitality of today’s artists and the urgency of their voices from Paris to millions worldwide.”
Thanks to Samsung’s display technology, you can experience the Art Basel Paris 2025 collection in 4K ultra-high resolution on Samsung Art TVs. The company launched its Art Store service with The Frame in 2017, bringing several artwork pieces into the home. Now, it has expanded the service to its latest Neo QLED and QLED TVs. If you want to enjoy the world-class art, you can check out 2025’s Neo QLED 8K and 4K TV lineup.










