These Samsung Products Won Best of Innovation Awards at IFA 2025

Samsung had a big showing at IFA 2025, Europe’s largest consumer technology trade show held in Berlin from September 5–9. Alongside launching new products such as the latest Sound Tower models and showcasing existing innovations like the second-gen Bespoke AI Laundry Combo, Samsung walked away with top honors. The company received nine Best of Innovation Awards and 17 Honoree distinctions across multiple categories.

Samsung bags several prestigious awards at IFA 2025

Six Samsung products bagged a total of nine Best of Innovation Awards at IFA 2025.

• Bespoke AI Laundry Combo — Best in Design

Samsung’s premium all-in-one washer-dryer combines sleek design with advanced tech. It comes with a 7-inch touchscreen and delivers wash cycles 20% more efficient than A-grade standards. The combo uses advanced heat pump drying to cut drying time by up to 60% and energy use by up to 75%.

• The Movingstyle — Best in Home Entertainment + Best in Design

This is a portable smart display designed like a tote bag for effortless mobility. The 27-inch QHD touchscreen can detach from its soft-wheeled floor stand with a single action, instantly becoming a standalone display.

• The Premiere 5 — Best in Home Entertainment + Best of Tech Innovation

Samsung’s most compact triple-laser ultra-short-throw projector delivers screens up to 100 inches from just 43cm away. Its standout feature is Touch Interaction, allowing intuitive control of content, games, and apps using gestures.

• The Freestyle+ — Best in Home Entertainment

This is the world’s first portable smart projector with built-in AI and generative AI. Its AI Q Processor optimizes image, focus, lighting, and color, while AI Q-Symphony syncs sound with Samsung speakers. Users can even create custom ambient visuals directly from the projector.

• Galaxy Tab S11 Ultra — Best in Content Creation + Best in Computing & Gaming

The newly launched Android tablet is a productivity powerhouse with a 14.6-inch 120Hz Dynamic AMOLED 2X display, redesigned S Pen, Galaxy AI, and DeX support. It blends powerful performance with professional-grade creativity tools.

• Galaxy Z Fold 7 — Best in Communication & Connectivity

This is the thinnest and lightest Galaxy Fold yet, bringing a larger, immersive foldable display powered by One UI 8. It was recognized for its premium design, enhanced multitasking, and AI-driven features.

Samsung also earned 17 Honoree distinctions

Alongside the nine Best of Innovation Awards, Samsung earned 17 Honoree distinctions across diverse categories. Its Bespoke AI Washer, Bespoke AI Jet Ultra vacuum cleaner, Bespoke AI Dishwasher, Bespoke AI Refrigerator with Hybrid Cooling, and Bespoke AI WindFree AC were awarded for advancements in the home appliances category.

Likewise, the newly launched 115-inch Micro RGB TV (the world’s first), Odyssey 3D, and Spatial Display received honors for breakthroughs in display tech. Last but not least, Samsung bagged Honoree distinctions for the Galaxy S25 FE, Galaxy Z Flip 7, and Galaxy Buds 3 FE for innovations in their respective categories.

With 26 awards in total, Samsung emerged as one of the most recognized brands at IFA 2025. These recognitions were part of the IFA Innovation Awards, a new global program debuting this year to spotlight products that demonstrate outstanding innovation, design excellence, and market impact. Winners not only earned award certifications but also gained licensing rights, media exposure, and exclusive opportunities at future IFA events.