Galaxy Tab S11 Ultra’s AI Brings Imagination to Life This Christmas

Samsung has recently released an ad that shows how AI can play a meaningful role in a family. The ad highlights the Galaxy Tab S11 Ultra’s Drawing Assist feature, which can turn simple sketches into vibrant artwork. The company also presents this setup as a way to prepare the perfect holiday gift for your child.

Samsung ad shows how AI can design the perfect gift for kids

On its UK YouTube channel, Samsung recently uploaded a video to show the creative possibilities of its AI tools. The description reads: “Transform and bring sketches to life with Galaxy AI feature Drawing Assist.” This video is also running in cinemas and on other online platforms.

Entitled “A Friend for Christmas,” the ad tells the story of Laura, a young girl adjusting after her family shifts to a new home. Feeling lonely as neighbourhood children play outside, she spends her time with her imaginary companion, Milo. Her grandfather then uses one of Galaxy Tab S11 Ultra’s Galaxy AI features, Drawing Assist, to turn her imaginative character into colorful artwork. On Christmas morning, her creations come to life (as a toy), bringing joy to her holiday.

“The story was intended to show Samsung tech integrating into real family life. The film stands or falls on building a connection with the hero girl, Laura. The priority from my side was to capture a child’s performance that feels real and grounded. Casting kids, particularly for commercials, is always a challenge – you want to balance a feeling of authenticity with clear storytelling to land the beats in the right order,” said Ben Woolf, director of the video.

So, if you want to turn your child’s imaginative character to life, the Galaxy Tab S11 Ultra’s AI tools do a pretty good job. The device features a 14.6-inch Dynamic AMOLED 2X display that offers incredible clarity. Thanks to its larger 11,600 mAh battery, you can ensure hours of creative play without interruption. You can now buy this flagship Galaxy tablet from the official store at $999 ($200 off).